GEOGRAPHY

 

GEOGRAPHY

KEY TOWNS & CITIES IN THE DATABASE

Afghanistan

Albania

Algeria

American Samoa

Andorra

Angola

Antigua + Barbuda

Argentina

Armenia

Aruba

Australia

Austria

Azerbaijan

 

Bahamas

Bahrain

Bangladesh

Barbados

Belarus

Belgium

Belize

Benin

Bermuda

Bhutan

Bolivia

Bosnia

Botswana

Brazil

Brunei

Bulgaria

Burkina Faso

Burma

Burundi

 

 

 

Cambodia

Cameroon

Canada

Cape Verde

Caymans

Central African Rep

Chad

Chile

China

Colombia

Comoros

Congo

Costa Rica

Cote d'Ivoire

Croatia

Cuba

Cyprus

Czech Republic

Denmark

Djibouti

Dominica

Dominican Rep.

 

 

Ecuador

Egypt

El Salvador

Eq. Guinea

Estonia

Ethiopia

Falklands

Fiji

Finland

France

French Guiana

Fr. Polynesia

Gabon

Gambia

Georgia

Germany

Gibraltar

Ghana

Greece

Greenland

Grenada

Guadeloupe

Guam

Guatemala

Guinea

Guinea-Bissau

Guyana

Haiti

Honduras

Hong Kong

Hungary

Iceland

India

Indonesia

Iran

Iraq

Ireland

Israel

Italy

Jamaica

Japan

Jordan

Kazakhstan

Kenya

Kiribati

Korea North

Korea South

Kuwait

Kyrgyzstan

 

Laos

Latvia

Lebanon

Lesotho

Liberia

Libya

Liechtenstein

Lithuania

Luxembourg

 

Macau

Macedonia

Madagascar

Malawi

Malaysia

Maldives

Mali

Malta

Martinique

Mauritania

Mauritius

Micronesia

Mexico

Moldova

Monaco

Mongolia

Morocco

Mozambique

Namibia

Nauru

Nepal

Netherlands

Netherlands Antilles

New Caledonia

New Zealand

Nicaragua

Niger

Nigeria

Norway

 

Oman

 

Pakistan

Palau

Panama

Papua New Guinea

Paraguay

Peru

Philippines

Poland

Portugal

Puerto Rico

Qatar

 

Reunion

Romania

Russia

Rwanda

St Kitts + Nevis

St Lucia

St Pierre/ Miquelon

St Vincent/Gren.

Sao Tome/Principe

Samoa

Saudi Arabia

Senegal

Seychelles

Sierra Leone

Singapore

Slovakia

Slovenia

Solomon Islands

Somalia

South Africa

Spain

Sri Lanka

Sudan

Suriname

Swaziland

Sweden

Switzerland

Syria

Taiwan

Tajikistan

Tanzania

Thailand

Togo

Tokelau

Tonga

Trinidad + Tobago

Tunisia

Turkey

Turks + Caicos

Turkmenistan

Tuvalu

 

Uganda

Ukraine

U.A.R.

United Kingdom

United States

Uruguay

Uzbekistan

Vanuatu

Venezuela

Vietnam

Virgin Islands

Western Sahara

 

Yemen

 

 

Dem. Rep.  Congo - Zaire

Zambia

Zimbabwe

 

 

Serbia/Montenegro*


GEOGRAPHIC DATA

THE MARKET

DISTRIBUTION OF THE MARKET BASE


The following section provides a guide to the distribution of the Market. The data given represents a percentage of the total product value consumed in the various cities and towns of the base country.

It should be remembered that these figures do not take central buying or in-house sales and distribution into account, but provides data which is based on the Surveys of End Users and where possible from data provided by the Surveys of the Distributors.

The data given is of course primarily intended for use when planning sales and distribution coverage and for other promotional activities and to allow clients to formulate salesforce and distribution tactics whereby salesmen, distributors, service and distribution depots, after-sales services, et cetera can be most effectively sited to ensure optimum coverage of the customer base.

Readers should also consider the Distribution Channels and the Key Cities when planning for sales and distribution coverage for the Product in the base country.


PRODUCT

DISTRIBUTION OF THE CUSTOMER BASE


The following section provides a guide to the distribution of the End Users. The data given represents a percentage of the total product value consumed in the various cities and towns of the country.

It should be remembered that these figures do not take central buying or in-house sales and distribution into account, but provides data which is based on the Surveys of End Users and where possible from data provided by the Surveys of the Distributors.

The data given is of course primarily intended for use when planning sales and distribution coverage and for other promotional activities and to allow clients to formulate salesforce and distribution tactics whereby salesmen, distributors, service and distribution depots, after-sales services, et cetera can be most effectively sited to ensure optimum coverage of the customer base.

Readers should also consider the Distribution Channels and the Key Cities when planning for sales and distribution coverage for the Product in the country.


DISTRIBUTION CHANNELS


The Surveys of Suppliers and the Distributors reveal the geographic distribution channels for the Product.

In countries where the Distribution Channels are radically at variance with the Distribution of the Customer Base, (see above), there are obviously logistic problems in the supply and servicing of the customers and this may represent an opportunity for companies entering that particular national market to provide a more superior service and thereby gain market share.

It is thus possible to analyze the distribution of the Customer Base (being the Market) and the distribution of the existing suppliers in order to evaluate whether or not customers are receiving adequate service or product distribution.


DISTRIBUTION OF EMPLOYMENT


The following map gives the percentages of total employees involved in the Product in each of the cities or towns of the country. The data given covers manufacturing, production, marketing and distribution channel employees.

 

KEY CITIES

Within the country there are certain Key Cities which are vital to the distribution and servicing of the Product. The following map gives these KEY CITIES and these are ranked according to their relative importance in the country. Any company wishing to enter the national markets should consider the establishment of sales and distribution in relation to these KEY CITIES as they reflect the potential market logistics for the Product.

 


THIS DATABASE COVERS THE MAJOR CITIES

 

 

GEOGRAPHIC DATA

MARKET ENVIRONMENT

MAJOR CITY

MAJOR CITY - CRITICAL FACTORS + PARAMETERS

 

MAJOR CITY CRITICAL FACTORS + PARAMETERS

 Critical Factors Definitions

MAJOR CITY - PRODUCT + MARKET SEGMENTATION

 Segmentation Definitions

PRODUCT LAUNCH FACTORS - MAJOR CITY

 Product Launch Definitions

MAJOR CITY - SHORT-TERM TRADING CONSIDERATIONS

MAJOR CITY - SHORT-TERM TRADING ISSUES